New Horizons Cinema: the first multiplex cinema in Poland showing art-house movies
In New Horizons Cinema (NHC, Polish: Kino Nowe Horyzonty, or KNH), you will find no popcorn: neither in the bar section, nor on the screen. From the beginning, we are trying to convince the audience that an art-house cinema can provide a refined and highbrow entertainment. Yet, we do not want to alienate ourselves and each day we prove that the cinephilia comes in many forms and shapes. We believe that it is the community that defines a cinema: we try to create space for numerous discussions and meetings (not only with the filmmakers). At the same time, we gladly enter a dialog with non-governmental organizations, informal groups and viewers themselves who then become the co-authors of the events we host.
New Horizons Cinema, governed and directed by the New Horizons Association with the support of Wrocław City Council since August 31st, 2012, is the largest art-house cinema in Poland and one of the largest of such facilities in Europe (with 9 auditoriums, 2,329 seats, and 6,240 m2). It exists mainly due to the positive energy of the New Horizons International Film Festival that has been organized for 20 years now. Each year, the cinema is visited by approx. 500,000 viewers. Wrocław, the capital city of the Lower Silesia region, is a vivid cultural center. Its position as such was acknowledged when the city was designated the 2016 European Capital of Culture.
Stars from all over the world
Since the beginning, New Horizons Cinema has had the honour to host the most important representatives of the film environment from all around the world. Our guests were masters of Polish cinematography - such as Oscar-nominated Agnieszka Holland or Cannes-winning Krzysztof Zannussi - as well as popular foreign artists, including Pierce Brosnan - the famous James Bond, star of the Mission: Impossible series - Simon Pegg, co-creator of Monty Python's success - Terry Gilliam, the legend of French cinema - Agnès Varda or the Golden Palm laureate - Abdellatif Kechiche.
The power of diversity
Each year's listing includes more than 150 premieres, from artistic, auteur, experimental and quality mainstream films to iconic pop cultural movies. Each year, the cinema hosts several reviews and festivals (the New Horizons IFF, American Film Festival, as well as national and regional events: German, Hungarian, Spanish, French, or Asian, but also directors' retrospective reviews, and city-themed movies).
The citizens of Wrocław can also enjoy screened transmissions from Metropolitan Opera, Bolshoi Ballet, or National Theatre, as well as various onscreen painting exhibitions.
New Horizons promote the love of cinema amongst people of all ages: form 1 to 101. Weekend mornings belong to the youngest, who can attend special shows combined with artistic, acting, or choreographic workshops. Nearly 6,000 local students regularly take part in educational meetings held under the New Horizons of Film Education program. (These include movie screenings preceded with a lecture or ended with an analysis.) On Wednesdays, we invite the elderly to see the newest titles, and Thursdays are reserved for parents with babies, who then can see premiere movies without the stress that their offspring will be troublesome for anyone. We also regularly screen films with visual description for blind and visually impaired customers. And by co-organizing, with Amnesty International, the "Write for Rights" letter writing campaign, we try to remind the society about the social role of the cinema.
From Rohmer to Rocky
Since its beginning, New Horizons have been engaged in an original project called the Academy of World Cinema under which we present the evolution of cinematography: from its early days to the latest events. Each Tuesday, we proudly present cinema's masterpieces and forgotten treasures: the milestones of the film-making art. The screenings are preceded with lectures by the most recognized film theoreticians. These include an introduction to historical context, as well as social and cultural aspects. Wednesdays are the days of Polish cinematography analysis under a twin project called Academy of Polish Cinema.
At the same time, at NHC we try to remember about the pictures that have shaped the imagination of the masses. In "Iconic NeHo" (Polish: "Kultowe NoHo") cycle we are showing cinematic legends chosen by the viewers themselves (e.g. "Die Hard" or "Rocky"). Each of these shows becomes a small movie-con during which the fans have the opportunity to celebrate their love for their favorite movies.
More than just a cinema
Prior to the show and after it, our guests can visit the restaurant or café. We also encourage everyone to spend some quality time with a book in a cinema bookshop (you will find movie DVDs and original movie posters in there). The cinema (three-story building with the view to Wrocław Old Town) provides an ideal working space for freelancers and can be a perfect business meeting place. What is more, the cinema holds exhibitions related to itself or contemporary visual artists works.